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Frequently Asked Questions

How is this different from ChatGPT or other AI chatbots?+
GoNoGo is a voice-first AI consulting team, not a chatbot. Three specialized agents — Alex (strategist), Sam (architect), and Maya (designer) — interview you by voice using Gemini's native speech-to-speech model. They probe, challenge, and push back in real-time. The output is 25+ structured reports with market sizing (TAM/SAM/SOM), competitor analysis, financial projections, synthetic focus group results, and a GO/NO-GO verdict — not a chat log.
What technology powers the voice sessions?+
We use Google Gemini's native audio model for real-time speech-to-speech conversation — no STT→LLM→TTS pipeline. Response latency is typically under 1 second. The session runs over WebSocket, and each agent has a unique voice persona. The AI records your answers and generates artifacts mid-conversation without interrupting the flow.
How does the synthetic focus group work?+
After your voice interview, our research pipeline collects real user opinions from Reddit, Hacker News, G2, Product Hunt, and industry forums. We build 5 AI personas grounded in this real data — each with a backstory, frustrations, and validated pain points. They evaluate your idea independently, then debate in a panel discussion. You get interest scores, willingness-to-pay analysis, and claim validation across all personas.
What reports do I get?+
Free tier: GO/NO-GO verdict, validation score, market research, competitor analysis, and audio brief. Full unlock ($19.99): 25+ reports including investor pitch deck, technical specification, MVP builder prompt, brand book, design system, customer economics, risk analysis, 90-day action plan, and focus group interviews — all with data provenance badges showing where each claim comes from.
What is the website roast?+
A free tool where 3 AI personas (built from Reddit/HN data) browse your website using a real browser (Playwright + Crawl4AI), try to sign up, and evaluate 11 categories: SEO, performance, copywriting, trust signals, mobile, accessibility, legal compliance, conversion, error handling, social presence, and security. You get a score out of 100 with screenshots and specific fixes.
How accurate is the validation score?+
Scores are computed across 8 dimensions (problem severity, market size, competition, differentiation, team fit, solution clarity, business model, market growth). Market data comes from live web research with source citations. Each claim in your reports is tagged with a data provenance badge showing its source. We also offer Reality Check — a survey tool that compares AI predictions with real human feedback to close the loop.
Who are Alex, Sam, and Maya?+
Alex is your AI business strategist — he conducts the initial voice interview, analyzes your market, runs the synthetic focus group, and delivers the GO/NO-GO verdict. Sam is your AI technical architect — he designs the tech stack, estimates budget and timeline, and generates the MVP builder prompt. Maya is your AI brand designer — she creates your logo, color palette, design system, and a full landing page. All three agents work sequentially, each building on the previous agent's findings.
How long does a full validation take?+
The voice interview with Alex takes about 15-20 minutes. After that, the research pipeline runs automatically (5-10 minutes) — competitor analysis, market sizing, focus group simulation, financial modeling, and report generation. Total: about 30 minutes from start to full validation with all reports.
Is my data safe?+
All data is stored in Google Cloud (Firebase/Firestore) with Security Rules enforcing per-user access. We don't share your ideas with anyone, don't use your data to train AI models, and you can delete any project at any time. Voice sessions are processed in real-time and not stored as audio files. Read our full security policy at gonogo.team/blog/security-and-data-handling.
Can I use this for an existing product?+
Yes. Founders use GoNoGo to validate new features, pivot decisions, pricing changes, or expansion into new markets. The AI agents adapt their interview based on your stage — pre-idea, MVP, or growth. The website roast works for any live site regardless of stage.
What languages are supported?+
Voice sessions support 100+ languages natively — powered by Gemini's multilingual model. You can speak in any language and the AI agents will respond in the same language. Reports and research are also generated in the language of your session.
Can I export my results?+
Yes. All reports can be exported as PDF. The full project data — including validation scores, competitor analysis, focus group results, and financial projections — is available in your dashboard. Landing pages designed by Maya can be published with a custom URL.

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